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NEW CONCEPT
Franprix - Réaumur: the new Franprix store lab in Paris
Clémence Thommen
Head of Marketing & Communication
23rd october 2019
Since 20th September 2019, Franprix has renovated its store to offer more services.
Discover our community’s opinions and pictures.
Overall rating : 4,8/5.
“The store has really changed. I like the new space arrangement.” Julie (34 years old).
“It becomes much more fun to do a break in a store. The salad bar is great! I will come back”. Emmanuel (25 years old).
Franprix has developed its catering offer directly from the entrance.
There is a larger range of products.
A new and modern fruits & vegetables area
The grocery area, liquids and HPC are now gathered and available in bulk.
Nice product presentation!
Shoppers can take home glass containers for ready-made products and bring them back the following day (without deposit).
More choice at the salad bar.
DIY (Do It Yourself) cooking kits from the brand Les Commis.
We also can find a “Les petits faiseurs” corner with brands like Matatie, Funky Veggie, La French, My muesli or Lïv.
In the non-alimentary section, we can find 3 corners.
The HEMA offer includes 4 elements, the Cdiscount selection includes 2 elements and "le drugstore parisien" 1 element. Besides, this brand belongs to Franprix.
Other services
Home delivery
An area to recharge electric scooters.
Possibility to exchange Sodastream cartridge.
A 64 square feet kitchen visible from the street to prepare a dish.
A board for neighbour’s small ads.
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